👋 Hey! It is Karin here.
Welcome to my ✨ newsletter ✨. This is the place where I tackle topics around product, business, AI and (occasionally) spirituality.
A Fork in the Road, and a Path Forward
Over the past few months, both this newsletter and I have evolved.
Originally, this space focused on helping aspiring founders turn ideas into MVPs through actionable advice.
But gradually, my client work, conversations, and curiosities have pulled me toward AI: how to integrate it meaningfully into work and life, and which tools are actually worth your time.
Friends and collaborators started asking me, “How would you approach this with AI?” and I realized there’s value in sharing these micro-learnings, even if they feel small or obvious at first glance.
At the same time, the more I used these tools, the more philosophical questions surfaced: What does it mean to humanize statistical models? What narratives are we reinforcing through hype? What futures are we quietly building?
That’s when I noticed a gap: while the internet is full of AI tutorials and news, there’s little room for nuanced, multidisciplinary thinking. So I created ΦAI (pronounced Fi:Ai): a writer’s collective exploring not just what’s happening with AI but mostly what it means.
So today, I’m officially splitting this newsletter into two distinct paths:
1. Play with AI : For the Curious Doers
What was previously The Product Letters will become Play with AI: a weekly newsletter for those who want to build, experiment, and integrate AI into their work.
If you want to explore tools, automations, and real use cases across the founder journey, this is your corner.
Expect:
- Hands-on tutorials
- Workflow examples from client projects
- Use-case breakdowns
- Experiments from AI Playground Week
The name reflects the spirit of learning-by-doing and ties directly into the interactive cohort program, AI Playground Week (signups for the June cohort are open!). Also we are sharing content on instagram, so feel free to say hello there.
If this is what you're after, you don't need to take any action. I'll be renaming this newsletter soon but everything stays in the same platform.
2. ΦAI: For the Deep Thinkers
If you’re more drawn to the philosophical, societal, and human questions behind AI, then I invite you to join us at ΦAI.
This is a space for deep, multidisciplinary thinking where my contributors and I will publish three pieces of novel, insightful content weekly.
ΦAI is a digital magazine and writer’s collective exploring:
- What kind of intelligence is the artificial kind?
- How AI is reshaping identity, power, and culture
- What kind of futures we’re coding into being
This is not about keeping up with the news. It’s about pausing to reflect on where we’re heading and why.
Our first drop lands in June, and we're excited to have you around. In the meantime you can also follow us on Instagram or sign up below.
Thank You 💛
Thank you for being here, for your trust, and for your curiosity.
I hope you'll stay for one (or both) of these journeys. And if you're not sure which one is for you, try both. The road splits, but the mission is the same: to help us navigate the age of AI with more clarity, confidence, and care.
See you around,
Karin